Travelers Embrace Zest™ for Streamlined Arrivals and Departures, Transforming the Guest Experience
Bethesda, MD – March 8, 2016 . . . Stayntouch, an innovator in mobile technology and Property Management Systems (PMS) for hotels, announced that Row NYC, an independent 1,331 room hotel in Manhattan, has implemented its cloud-based hotel software solutions. Stayntouch’s solutions are gaining rapid adoption among distinctive hotels in all market segments and are now in place at dozens of properties in North America and worldwide.
ROW NYC has been using the Stayntouch platform since mid-2015 and has seen property performance increase steadily since that time. In December, more than 800 guests checked in using the Stayntouch mobile check-in service, ZestTM. In the same month, ZestTM drove significant revenue for ROW NYC though Late Check Out offers.
“The new technology has been embraced enthusiastically by our guests,” said Maurizio Bonivento, General Manager of ROW NYC. “The Stayntouch check-in system is generating positive feedback in our TripAdvisor reviews, past guests are recommending it – and, in turn, new guests are inquiring about mobile check-in when they make reservations. This is really just the tip of the iceberg. As more guests discover the convenience of the platform, I expect mobile check-in to be the primary check-in process in the future.”
Guests who provide an e-mail address in the reservation process receive an e-mail from the Stayntouch system that prompts them to begin check-in remotely. For guests who have not provided an e-mail, they receive an alert: “Receiving a room is ready alert means guests can check their bags and enjoy the city,” said Bonivento. “It is a real convenience for them to be notified in real-time when their room is ready to be occupied.”
In addition to mobile guest check-in, The Stayntouch solution allows on property associates to check in guests in anywhere on property via the Stayntouch Rover solution, a mobile/tablet extension of the hotel’s PMS.
ROW NYC has implemented three Stayntouch cloud-solutions on one platform:
- Zest™: Enables guest pre-engagement and mobile guest services via mobile web. Guest-enabled mobile check-in & out via smart phone or desktop. Private labeled, PMS-integrated mobile check-in &/or checkout. Review bill, preferences collected, upsell opportunities, and remote key fulfillment. Promote and monetize late checkouts.
- Rover ™: Overlays on top of PMS bringing the front office functionality onto a mobile/tablet in a touch/graphic user experience. Includes remote key encoding & secure credit card swipe featuring P2P encryption & tokenization. Enables staff flexibility to service guests anytime, anywhere. Line-busting. Zero training.
- Rover Housekeeping™: Via any mobile device (iTouch, tablet, etc), housekeeping/staff has touch optimized user interface for full access to rooms-to-clean lists, room status, guest information and ability to update room status after servicing. More efficient staff. Quicker room turns. Happier guests.
“ We are delighted to partner with ROW NYC,” said Jos Schaap, CEO-Founder of Stayntouch, “The management team embraces innovation. ROW NYC operates in one of the most competitive hotel markets in the country, so the success they have seen is fantastic, the feedback is invaluable – and their positive guest reaction is validation of the transformational power of Stayntouch’s solutions for properties of all sizes in all markets.”
Since its inception in 2013, Stayntouch has signed dozens of high profile properties and is currently deployed in select cities in the U.S and Europe. The company sees continued growth in these regions, and near-term expansion in Asia.
About Stayntouch
Stayntouch delivers a cloud-native hotel property management system (PMS) that makes complex hotel operations run more smoothly. Trusted by more than 1,200 properties worldwide, Stayntouch helps hotels and multi-property portfolios streamline everything from housekeeping and group management to reporting and front desk operations, helping teams drive revenue, reduce costs, and improve the guest experience.
Designed around the way hotel teams work, Stayntouch is easy to learn and quick to implement, with front desk training in about two hours and implementation in as little as 30 to 45 days. Hotels also benefit from 24/7/365 human support, recognized with Hotel Tech Report’s highest Global Customer Support Certification (Level 4).
Stayntouch gives hotels the flexibility to build a technology ecosystem that works for them. Alongside native solutions for mobile check-in, self-service kiosks, upsells, guest messaging, distribution, direct bookings, and payments, its open platform offers more than 1,400 integrations and APIs, giving hotels more choice and control without locking them into a one-size-fits-all system.
Learn how your hotel can operate more efficiently and deliver a better guest experience by visiting www.stayntouch.com. Or, explore our knowledge base, release notes, and customer support forum at https://stayntouch.freshdesk.com/.
About ROW NYC
The Row NYC hotel has pioneered a new era of individuality by meeting NYC’s signature urban grit with grandeur, transforming your stay into a completely contemporary experience with a front row view to Times Square that’s truly incomparable. Our guests undeniably reside in the middle of it all, with exciting access to everything and anything.
Whether you are an early bird executive needing your latte, or a jet lagged traveler sneaking in breakfast, District M has exactly what you need. Start your morning with one of a dozen sweet and savory pastries some of NYC’s finest European bakeries. District M comes alive in the evening hours bringing guests the best of the US and regional New York wine, beer and bites, while also highlighting international greats. City Kitchen brings New York’s most desired and hyped food concepts to the bull’s eye of NYC Times Square. Visitors and locals can delight in the city’s best dishes without having to travel to taste them.
For more information and reservations, visit ROWNYC.com or call toll free at call Toll Free in the U.S. and Canada: 888-352-3650 or 212-869-3600.




