Product Description
Curacity is a performance-based distribution platform that drives direct bookings for Luxury and lifestyle hospitality brands by placing branded content across premium travel media newsletters – reaching over 60 million affluent, opted-in travelers actively planning their next trip.
Why This Product?
Hotels partner with Curacity to:
- Reach millions of high-intent travelers through trusted media brands like Travel + Leisure, AFAR, Southern Living, and Conde Nast Traveler
- Turn top-of-funnel editorial content into trackable, bottom-of-funnel booking behavior
- Drive net-new guests directly to their booking engine with full attribution back to content engagement
- Pay only for performance – commission is charged only when a first-time guest books and completes their stay
- Access a secure, PMS-integrated model that verifies bookings post-checkout and maintains guest privacy with ISO 27001 and SOC 2 Type II certifications
Who Uses This?
Curacity works with 500+ independent hotels, boutique properties, hotel groups and cruise lines including:
- Major brands like IHG and Hyatt
- Leading independent brands: Highgate Hotels, Virgin Hotels, Ace Hotels, Moxy Hotels and Margaritaville
- Luxury brands: Aman, Como, Taj, Bacarrat, Maybourne, Auberge, Pendry and more
Key Features/Benefits
- Premium Media Distribution – Content featured across 50+ top-tier travel publications reaching 60M+ travelers
- Performance-Based ROI – Hotels only pay commission on verified, net-new guest stays
- Seamless PMS Integration – Secure, anonymized data sync with StayNTouch for automated attribution and reporting
- Net-New Guest Verification – First-time guests only – no commission on repeat customers or loyalty members
- Full Attribution – Track bookings from newsletter engagement through to completed stays
- Branded Content in Hotel’s Voice – All content uses the property’s messaging, tone, and assets
- Low Risk, High Return – Minimal upfront costs with typical ROI ranging from 15:1 to 70:1
