“Imagine giving customers the ability to request additional services such as room service from their smart phone while still en route to the hotel. Or if you wanted feedback on their stay, you could send a push notification via smart phone as their taxi pulls away from the hotel – TripAdvisor-like ratings can be yours in quick order!” To read the full article by Anand MedePalli on the travolution’s web site click here (posted on February 22nd 2013).
Don’t forget the back office when you develop your New Digital Strategy
It’s fair to say that hotels have been slow to adopt new technology, but more recent times have seen hotels investing heavily in guest-facing technologies;