Product Description
Pulse is the Hotel CRM designed to eliminate marketing guesswork, empowering hoteliers with tools to visualize their guest data and build automated journeys that engage and expand customer lifetime value. We cater to hotel marketers and operators seeking to move beyond repetitive, low-yielding guest engagement and marketing activities.
Why This Product?
Pulse stands apart by offering a truly proactive and data-led approach to hotel marketing and operational guest engagement. Unlike conventional CRMs that merely store and present data, Pulse acts as your dedicated marketing co-pilot, providing clear, actionable guidance based on what’s happening today, and beyond. Our AI continuously processes real-time booking data and guest interactions, interpreting volumes of information into precise recommendations on how and when to optimize every guest touchpoint. This empowers you, the marketing leader or GM, to operate with assurance, ensuring your campaigns, and decisions, are always relevant, effective, and impactful.
Who Uses This?
Pulse is built for the smart, driven individuals within independent and boutique hotels who have great instincts but are looking for a co-pilot to navigate daily and weekly guest engagement activities. If you’re a marketing professional or hotel operator who wants to elevate your guest engagement but needs guidance on which actions to take and when, Pulse is your integrated solution.
Key Features/Benefits
- AI-Powered Daily Briefing: Start each day with a personalized, AI-generated summary of overnight activity and actionable recommendations for operations, guest engagement, and marketing, streamlining your focus.
- AI Assistant: Go beyond standard reporting and analysis with AI that enables you to have a conversation with your system wide data to uncover insights that don’t exist in static reporting screens.
- Flexible Automations & Micro Apps: Build custom operational and guest engagement workflows with easily configurable forms, surveys, landing pages, and automated communications. Automate routine tasks to enhance team productivity and guest personalization.
- Centralized Collaboration: Manage guest and colleague communications from a Central Inbox, streamline team collaboration with Projects, Cases, and Task Management, centralize guest profiling, track guest movements across all your connected applications, and manage marketing campaigns and audiences effectively.
- Automated Insights & Reporting: Access real-time, automated reports on key performance indicators (KPIs), Marketing ROI, and guest satisfaction, enabling continuous monitoring and data-driven strategic adjustments.
What’s Involved To Get Started?
Pulse is certified with Stayntouch and is connected with realtime reservation and guest profile data. The typical process is as follows:
- Schedule a demonstration with a Pulse representative and let us know which areas of your business you’d like to improve or which pain points you’re experiencing with your current CRM.
- We provide you with a trial account to dig deeper and build your custom guest workflows.
- The process to connect and verify your historical Stayntouch data takes only a few days.
- Activate your account and either ‘set it and forget it’ or interact with your marketing co-pilot to expand your guest engagement and TRevPAR.
Stop guessing, start measuring. Speak with your Stayntouch Account Manager for information or contact Pulse directly on sales@pulseapp.travel.